...Still thinking about the "apocolypse"


2012: The date of our immanent doom. People have been predicting the end of the world based on specific things from history or science, the most popular theory at the moment is that in 2012 the world will end... because the Mayan calendar says so.

The obsession has spread to consumerism. People purchase things that, in theory, they will no longer need in a couple years.

From Y2K -> Present day



Marketing via mass media and entertainment. Many box office hits are based upon the presumed end of the world. I.e. Armeggedon, Independence Day, Resident Evil, The Day After Tomorrow, Apocolypse Now, 2012, etc.


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